A-OK Autism Toolkit & Sensory Room

Discipline:

Identity design

Print design

Accessibility design

Sector:

Non-Profit

Media:

Overview:

A-Ok is an autism toolkit and sensory room implemented by the Seattle Seahawks. The toolkit includes noise cancelling headphones, ear plugs, sensory toys, a detailed schedule to help keep track of the game and an “I’M A-OK” identifier badge.

*This work was created during the scope of my employment with Football Northwest LLC (the “Seahawks”) solely for the benefit of the Seahawks and is a “work made for hire” under applicable law.  All title and interest in this work belongs to the Seahawks.

Identity System:

When creating the identity system for the A-Ok Autism Toolkit and Sensory Room, I was asked to create something that incorporated the Seahawks colors and would be a recognizable symbol of autism. I selected the puzzle piece icon because it is a part of the autism awareness ribbon and is globally recognized symbol for autism. 

The logomark combines the puzzle piece and the “A” from A-Ok. This logomark was used to create a brand pattern that can be used throughout print and digital materials. 

Logomark

Vertical Lockup

Horizontal Lockup

Typography

Fredoka One Regular

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Toolkit Assets:

The toolkits include noise cancelling headphones, ear plugs, a fidget cube, a detailed schedule to help keep track of the game and an “I’M A-OK” identifier badge. The identifier badge can be worn as a sticker, displayed on a lanyard, or kept in a wallet.